Got It Tap pricing explained: what each tier actually unlocks

Got It Tap has two pricing axes: the physical product (the card itself) and the software plan (what your profile unlocks). They're sold separately and they're both useful on their own. Here's the full breakdown.

Physical products

• Plastic card — $19.99. The standard. Matte black plastic, NFC chip molded inside, ships same-day from Texas. Holds up well in a wallet for years.
• Metal card — $49.99. Brushed stainless steel, laser-engraved. Heavier, premium feel. Best for listing presentations, executive use, or anyone who hands cards to high-stakes prospects.
• Wristband — $29.99. Silicone, comfortable for day-long wear, NFC chip embedded. Best for event vendors, expo operators, anyone who wears their lead capture.
• Sticker — $9.99. Thin, adhesive NFC sticker for booth signage, mirrors, counters, real estate signs. Cheapest way to add a tap target to a fixed location.
• Keychain — $11.99. Tap fob style. Good for personal use, gym lockers, anywhere you want NFC on your keys.
• Squad Pack — $44.99. Card + wristband + sticker as a bundle. Saves 25% vs buying separately. Best for vendors, real estate teams, or anyone covering multiple use cases.
• Everything Pack — $79.99. Card + metal card + wristband + sticker + keychain. Saves 35%. The maximalist start.

Software plans

• Free / Card Owner. Public profile, basic contact buttons, Apple Wallet, Google Wallet, vCard download, save-to-contacts. No subscription required. Comes with every card.
• Starter — $6.99/month. Premium profile styling (advanced themes, custom accent color, no Got It Tap footer). Same functionality as free, just looks more polished.
• Pro — $19.99/month. Lead capture (Exchange Contact form), CRM webhook integration, analytics, insights, Event Mode, card scanner. The tier most working professionals end up on.
• SmartScale CRM — $49.99/month. Pro features plus a managed CRM workspace, automations, text + email follow-up sequences, pipeline management. For users who want a full CRM bundled in.
• SmartScale AI — $99.99/month. Everything in SmartScale CRM plus voice AI agent, intelligent lead scoring, automated outbound. The full-service tier.
• Team / Boost — $19.99/month owner + $7.99/seat. Company plan for multi-person teams. One owner seat, additional team seats at a per-user price. Centralizes branding and seats under one company account.

Which combination is right for you

• Solo person testing NFC. Plastic card + free tier. Total cost: $19.99 one-time. Use it for a month before upgrading anything.
• Realtor or sales professional. Metal card + Pro plan. Total: $49.99 + $19.99/month. Pro unlocks the lead-capture math that pays back the subscription weekly.
• Event vendor or booth operator. Squad Pack + Pro plan. $44.99 + $19.99/month. The Squad Pack gives you a wristband for taps, a card for the counter, and a sticker for the signage; Pro tags every lead by event.
• Multi-stylist salon or barbershop. Squad Pack per stylist + Team plan. Each stylist gets their own card; the team plan keeps branding under one company.
• Small business that wants the CRM bundled. Plastic card + SmartScale CRM plan. $19.99 + $49.99/month gets you the card, the profile, the lead capture, the CRM, the workflows, and the automation — replacing whatever you were paying separately.

What every plan includes

Apple Wallet + Google Wallet at every tier, including free. Same-day shipping on every physical product. No setup fees. No long-term contracts. Month-to-month billing on every software plan.

Browse the shop or compare against every major competitor before you decide. If you want broader context first, read how to choose a digital business card in 2026.